The good deeds continue with MR.DIY Philippines’ “The Good Bag” campaign
MANILA, PHILIPPINES, AUGUST 15, 2024 – In a move to bring its advocacy closer to customers, leading home improvement retailer MR. DIY reinforces its commitment to making a positive impact through “The Good Bag” Campaign.
This initiative encourages customers to bring their reusable bags or opt for The Good Bag instead of using plastic or paper bags. For every Good Bag purchased for P7.00, MR.DIY will donate P1.00 to its partner organization, World Vision, as part of the “Acts of Kindness” (AOK), MR.DIY’s overarching Corporate Social Responsibility (CSR) program.
Through the partnership, MR.DIY recognizes the importance of education in providing a brighter future for children, which is rooted in one of AOK’s core pillars of Youth and Education.
“We are thrilled to share the power of good deeds closer to our customers through MR.DIY’s ‘The Good Bag’ campaign. With every purchase of The Good Bag, our customers make a positive impact on the lives of children for future generations to come,” said Charles Salecina, Deputy Head of Marketing of MR.DIY Philippines.
The Good Bag reusable eco bags are available in all MR.D.I.Y. stores nationwide, from August 15 to December 31, 2024. Discover how MR.DIY is making a difference through our CSR initiatives by visiting our website at https://www.mrdiy.com/ph/blog.
Per DTI Fair Trade Permit No. FTEB-200371, Series of 2024.
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About MR.DIY
MR.D.I.Y. is the largest home improvement retailer with more than 3,000 stores across Southeast Asia including Malaysia, Thailand, Indonesia, Singapore, Brunei, Philippines, Cambodia, India, and Europe in Turkey and Spain. The home improvement retailer has dedicated itself to making a positive difference in the lives of its valued customers by offering convenience at all its stores nationwide.
All MR.D.I.Y. stores are managed directly and the company often works in collaboration with other mass merchandise retailers or owners of malls or shopfront properties. MR. D.I.Y. stores offer a wide selection of — approximately 18,000 SKUs — across 5 major categories, namely hardware; household and furnishing; electrical; stationery and sports equipment products; and others (comprising amongst others toys, car accessories, jewelry, and cosmetics).
The company strives to put customers first by operating an innovative business that is flexible when it comes to providing a wide variety of products, good quality, and value-for-money, holding true to the Company’s motto of “ALWAYS LOW PRICES”. Visit www.mrdiy.com/ph/ and our official social media accounts at Facebook, Instagram and TikTok for more details.
About World Vision
World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide to reach their full potential by tackling the causes of poverty and injustice. World Vision serves all people, regardless of religion, race, ethnicity, or gender. For more information, please visit https://www.worldvision.org.ph.