MR.DIY brings more meaning to Hari Raya with ‘Raya Penuh Makna’ and Syafiq Kyle
KUALA LUMPUR, 11 March 2025 – Malaysians’ favourite home improvement retailer, MR.DIY Group [M] Berhad, [MR.DIY] is making Hari Raya extra special this year with its latest festive initiative, ‘Raya Penuh Makna’. Designed to help Malaysians celebrate meaningfully, the campaign is all about togetherness, gratitude, and making lasting memories.
Commenting on the initiative, MR. DIY Group’s Vice President of Marketing, Alex Goh said, “Hari Raya is a time for forgiveness, unity, and cherishing moments with our loved ones. We want to encourage Malaysians to set aside differences and embrace the true meaning of the celebration - strengthening bonds, sharing joy, and creating lasting memories. Barulah Raya Penuh Makna.”
He added, “Our goal is simple - to help everyone enjoy a meaningful Hari Raya Puasa. Whether it’s through our wide range of festive essentials at “Always Low Prices”, exciting promotions, an exclusive web film, or fun-filled content, we want to deliver great value and make every celebration special. After all, the best experiences in life are priceless.”
To add to the excitement, MR.DIY is teaming up with popular local actor Syafiq Kyle, who makes a special cameo in the retailer’s web film as a seller of banana fritters, cakes and milkshakes. The campaign’s five-minute web film takes a heartwarming yet humorous look at the true essence of Hari Raya Aidilfitri.
The story follows Diyanna, who is determined to fit into her favourite baju Raya by resisting the temptation of her beloved treats. But when her grandmother reminds her that Hari Raya is about gratitude, togetherness, and memories - not just appearances -will she embrace the true joy of the celebration? Watch this heartwarming and humorous web film at https://youtu.be/jlN1wk-fMaA?si=U-ebJ5CAJVOJypNu.
Fans of MR.DIY and Syafiq Kyle stand a chance to attend MR.DIY’s Hari Raya Open House in April 2025 with Syafiq Kyle! To join, simply:
- Stitch or download Syafiq Kyle’s video template at mrdiy.co/RayaPenuhDrama.
- Continue the video with your most creative storyline.
- Upload your video using #RayaPenuhDrama and tag MR.DIY
- Submit your entry via the Google Form at mrdiy.co/RayaPenuhDrama.
The contest runs from 10 March to 13 April 2025.
The fun continues in-store. To make this Hari Raya even more special, MR.DIY is offering over 80 festive home essentials at selected stores nationwide. Shoppers can find everything from Hari Raya torches (pelita raya) and hanging decorations to LED lights, tablecloths, curtains, cushions, dinnerware, shopping bags, green packets, and even fashion accessories. Plus, there are also up to 30% discounts on cleaning supplies, assorted snacks, and drinks.
To add to the celebrations, customers will receive a complimentary set of four Duit Raya green packets with every purchase at MR.DIY stores nationwide, while stocks last.
MR.DIY’s ‘Raya Penuh Makna’ initiative is running at selected MR.DIY stores nationwide. For the full list of the Hari Raya Aidilfitri specials and details of promotions, visit: https://www.mrdiy.com/mrdiy-raya-penuh-makna-2025. For more information about MR.DIY, visit mrdiy.com, e-commerce platform, mrdiy.com.my, Facebook, Instagram, and Tik Tok.
It’s Raya Penuh Makna with MR D.I.Y. and Syafiq Kyle this Ramadan and Hari Raya Aidilfitri
Popular local actor Syafiq Kyle, makes a special cameo in MR D.I.Y.’s webfilm